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Risk Communication and Community Engagement
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Component 14: Knowledge Check Quiz (25 Questions) Quiz
1.
Inclusive RCCE is PRIMARILY about
1
Translating materials
Intentionally designing communication to reach ALL populations, including vulnerable/marginalized
Using only digital channels
Having large budgets
2.
Which accessibility dimension addresses handwashing station placement?
1
Linguistic
Cognitive
Physical
Digital
3.
Kampala’s informal settlement residents make up what percentage of the population?
1
20%
40%
60%
80%
4.
To ensure Deaf community members access health information at a community meeting, what is ESSENTIAL?
1
Louder speakers
Written handouts only
Certified sign language interpreter
Nothing special needed
5.
Continuous learning in inclusive RCCE means
1
Plan once, never change
Only listen to officials
Regularly collect feedback and adapt
Exclude community voices
6.
The 7th characteristic of effective messages is
1
Empowering & Positive
Entertaining
Expensive
English-only
7.
A message that says “Wash your hands” violates which characteristic?
1
Credibility
Specificity and Actionability
Cultural appropriateness
Positive framing
8.
Why is addressing ATTITUDES important in message design?
1
Attitudes are easier to measure
People can know something but not act due to beliefs/trust/risk perception
Attitudes don’t matter
Only knowledge matters
9.
“Market vendors: Wash hands with soap after toilet, before food. Free station at Gate C” is a GOOD message because it:
1
Is audience-specific, actionable, removes barriers, credible
Uses medical terminology
Is one-size-fits-all
Has no clear action
10.
Which message is MOST culturally appropriate?
1
“Stop all physical contact”
“Greet by hand on heart instead of hugging (temporary protection, not disrespect)”
“Touch is bad”
“Don’t follow your culture”
11.
The CARE framework includes:
1
Confirm, Address, React, Evaluate
Confirm, Assess, Respond, Evaluate
Check, Analyze, Report, Execute
Control, Achieve, Respond, Establish
12.
During the 2025 KCCA simulation, rumor management scored
1
3.8/5.0
2.5/5.0
1.8/5.0
4.2/5.0
13.
When responding to a rumor, which step addresses the underlying concern?
1
Confirm
Assess
Respond (Strategy 2)
Evaluate
14.
A rumor you’ve CONFIRMED as false, with HIGH reach, HIGH harm, and FAST spread requires:
1
No response (it’s false anyway)
Low priority response
HIGH priority response (within 24 hours)
Response after 1 week
15.
Which response strategy involves finding someone the community trusts to correct a rumor?
1
Fill Information Vacuum
Address Underlying Concern
Use Trusted Messengers
Ignore it
16.
The “6 As” for channel selection include ALL EXCEPT:
1
Availability
Accessibility
Accountability
Accuracy
17.
Which channel is MOST accessible to a 75-year-old with limited technology?
1
TikTok
Facebook
WhatsApp only
Radio and VHTs
18.
For an URGENT message (24-hour spread), the best channels are
1
Multi-channel (radio + SMS + VHT)
Posters only
Social media only
One channel (cheaper)
19.
When choosing channels, “Actionability” means
1
The channel enables the desired behavior/action
The organization takes action
People act aggressively
Marketing is active
20.
A realistic multi-channel strategy for Kampala includes
1
Only radio
Only digital
Radio + SMS + VHTs + community meetings
Only television
21.
The 3 Cs of media engagement are
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Confident, Careful, Controlled
Clear, Confident, Compassionate
Crisis, Communication, Control
Chat, Check, Clarify
22.
“CLEAR” media engagement means
1
Speaking quietly
Using technical jargon
Specific facts, plain language, direct answers
Avoiding the media
23.
When a journalist asks a hostile question, the best response is
1
Become defensive
Avoid the question
Stay calm, answer honestly, redirect to key messages if needed
Refuse to answer
24.
Before a media interview, you should prepare:
1
Nothing—speak spontaneously
3-5 key messages, facts/numbers, difficult questions, practice
Only your opening statement
Excuses if things go wrong
25.
COMPASSIONATE” media engagement includes
1
Ignoring emotions
Being robotic
Acknowledging fears, showing you care, inviting trust
Only giving facts
