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FunDoo by U Report
Launched in July 2023, FunDoo is a digital life coach within U-Report. It’s a chat-based platform designed to help young people build 21st-century skills and prepare for careers through interactive content and activities. FunDoo is a joint effort by YuWaah, UNICEF, and the Udhyam Learning Foundation. It uses real-world projects to teach 21st century skills (critical thinking, problem-solving, creativity, and innovation) at scale by utilizing UNICEF’s U-Report chat-based platform. The application may be accessed through Facebook Messenger, Telegram, WhatsApp and App Store and Play Store. With the launch of FunDoo, 300 million youths between the ages of 14 and 24 are being targeted to access comprehensive, high-quality education and learning possibilities.
FunDoo is focused on creating multimedia content, online and offline promotions, debates, skills challenges, and discussions speaking directly to young people, their peers and people that influence their decisions. Emphasis is being put on raising awareness and increasing demand for 21st century skills at community and individual levels and increasing the number of young people registering and participating in FunDoo. Since July 2024, S4P Group has been supporting the FunDoo program with communication efforts and ensuring that the number of subscriptions increase.